SIAN

Electronics Industry Executive

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fter graduating college in 1992, I officially joined the corporate world as a PR executive in the IT sector. After realizing my passion was culinary, I made the switch to restaurant and wine PR working for 10 years with companies like Bollinger Champagne, Taylors Port and Wines of Chile. Money tempted me client side ten years later and a move into my parents electronics business finally brought me to the US. Corporate world and a new country was exciting until children came along and the kitchen and kids science projects seemed much more interesting. Introduced to this team in 2013, I finally realized I could marry the three things I loved. Flexible family time, a love of consumer products and a good income. The rest is history.

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